Salesforce-native lead routing and revenue operations platform that connects qualified leads to the right reps instantly.
PowerRouter is a Salesforce-native platform that automates lead routing, ABX orchestration, and real-time duplicate detection through a drag-and-drop visual interface. It provides instant lead-to-account matching, speed-to-lead optimization, and pipeline activity tracking to reduce revenue leakage. Marketing and sales teams can manage MQL assignment, demo form routing, and account-based engagement from a single source of truth within Salesforce, with claimed 2x sales productivity improvements from duplicate elimination. PowerRouter is a product of PowerRouter.
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