AI-powered product analytics platform for tracking user behavior, measuring conversions, running experiments, and improving retention.
Mixpanel is an event-based product analytics platform for product, engineering, marketing, and data teams. It provides funnel analysis, retention analysis, flexible segmentation, session replay and heatmaps tied directly to analytics, A/B experiments with real product metrics, feature flag management, and data warehouse connectors to Snowflake, BigQuery, and Redshift. Mixpanel AI proactively surfaces insights and diagnoses problems. The platform is SOC 2 Type II, ISO 27001, and HIPAA-ready, and handles sub-second queries at billions of events per month. Mixpanel is a product of Mixpanel.