E-commerce fulfillment and logistics for Egyptian merchants
Turuq Innovations is an Egyptian logistics startup founded in 2023 by Ahmed Atta and Karim Kamal that provides warehousing, fulfillment and delivery for local merchants through a web portal that integrates inventory and orders. It also built F.I.R.M, an AI layer that flags unreliable order updates. In October 2026 it raised an undisclosed seed investment from Den VC after taking part in the InvestIT program.
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