Nous

Household AI agent that handles bills, switching and life admin

nous.co

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About

Nous is a London-based household AI agent founded in 2021 by Greg Marsh, the entrepreneur behind onefinestay. Once a household signs up, the agent finds cheaper deals on energy, broadband, mobile and car insurance and carries out the switch, cancels subscriptions, fills in forms, flags costly contract terms and renewal traps, manages family calendars, finds local tradespeople and books appointments. It combines large language models with rules-based logic for sensitive financial actions and is FCA-registered as an appointed representative, allowing it to support regulated activities such as buying insurance. In October 2026 it announced $17M in new funding led by Heartcore Capital and existing investor Mosaic Ventures to expand internationally and add new categories.

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