Brand management for the AI era: making sure AI assistants describe your brand right
AYAN is a Dubai-based AI startup building an agentic platform that tracks and influences how AI assistants and models describe brands, products and services to consumers, which it calls front office intelligence for AI-led buying. It is led by founders Pablo Charron and Chakir El Messaoudi. In October 2026 it announced a Dh2.2 million pre-seed round from strategic business angels to expand beyond the Middle East and North Africa.
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