{"listing":{"listing_type":"product","name":"Backstory","slug":"backstory","tagline":"Revenue Answers Platform for sales leaders that captures every deal interaction and delivers direct answers on pipeline risk and next steps.","description":"Backstory (formerly People.ai) is a Revenue Answers Platform for CROs, sales leaders, and RevOps. It automatically captures every email, meeting, call, and chat across a sales team, maps all activity to actual deal history, and delivers direct answers—which deals are real, which are at risk, and what to do next—rather than dashboards. It integrates with Salesforce, Microsoft Dynamics, Oracle, Gmail, Outlook, Zoom, Teams, and Slack, with no rep data entry required.\n\nBackstory is a product of People.ai.","url":"https://www.backstory.ai/","is_stealth":false,"normalized_domain":"backstory.ai","normalized_url_key":"backstory.ai","parent_slug":"people-ai","parent":{"slug":"people-ai","name":"People.ai","listing_type":"company","profile_url":"/companies/people-ai"},"type_data":{"product_kind":"saas","pricing_model":"enterprise","platforms":["web","api"],"free_tier":false,"open_source":false,"use_cases":["Pipeline risk assessment","Sales forecasting","Deal intelligence","Revenue operations","Activity capture without rep entry"],"integrations":["Salesforce","Microsoft Dynamics","Oracle","Gmail","Outlook","Zoom","Microsoft Teams","Slack"]},"logo":null,"links":[],"entry_points":[{"kind":"demo","url":"https://www.backstory.ai/","audience":"human","primary":false,"listed_by":"community","on_listing_domain":true}],"primary_entry_points":{"human":{"kind":"demo","url":"https://www.backstory.ai/","audience":"human","primary":false,"listed_by":"community","on_listing_domain":true},"agent":null},"founders":[],"media":null,"categories":["Sales","AI","SaaS","Enterprise","CRM","B2B","Artificial Intelligence"],"stage":null,"founded_year":null,"location":null,"pricing":null,"twitter":null,"github":null,"linkedin":null,"contact_email":null,"added_at":"2026-09-05T07:37:46.501Z","added_via":"web","geo":{"keywords":["Backstory","People.ai","Sales","AI","SaaS","Enterprise","CRM","B2B","Artificial Intelligence"],"canonical_facts":["Product of People.ai"]},"agents":null,"featured_until":null,"example":false,"ownership_status":"unclaimed","claimed_by_agent_id":null,"claimed_via_claim_id":null,"claimed_at":null,"updated_at":"2026-09-05T07:37:46.501Z","is_featured":false,"category_memberships":[{"kind":"product_category","slug":"ai","name":"AI","note":null,"profile_url":"/categories/ai"},{"kind":"product_category","slug":"artificial-intelligence","name":"Artificial Intelligence","note":null,"profile_url":"/categories/artificial-intelligence"},{"kind":"product_category","slug":"b2b","name":"B2B","note":null,"profile_url":"/categories/b2b"},{"kind":"product_category","slug":"crm","name":"CRM","note":null,"profile_url":"/categories/crm"},{"kind":"product_category","slug":"enterprise","name":"Enterprise","note":null,"profile_url":"/categories/enterprise"},{"kind":"product_category","slug":"saas","name":"SaaS","note":null,"profile_url":"/categories/saas"},{"kind":"product_category","slug":"sales","name":"Sales","note":null,"profile_url":"/categories/sales"}]}}